Privacy

Privacy Policy, EU GDPR and Cookies

This page has been updated to reflect the EU GDPR legislation in effect from 25th May 2018

For questions and enquiries related to our privacy policy please email us at the below email address. You will need to enter this email address into your email system as it is not a clickable link. This is to avoid automated systems from spamming our email address:

Our mailing address and other contact details can be found by clicking here for our contact page.

We have created this privacy statement in order to demonstrate our firm and continuing commitment to the privacy of personal information provided by those visiting and interacting with this web site. We hold the privacy of your personal information in the highest regard. The following discloses our information gathering and dissemination practices for this website.

We recognize the importance of protecting your privacy and our policy is designed to assist you in understanding how we collect, use and safeguard the personal information you provide to us and to assist you in making informed decisions when using our site. This policy will be continuously assessed against new technologies, business practices and our customers’ needs.

Prior Consent Statement

EU GDPR laws - To comply with EU GDPR laws and to make your use of this website as easy and as safe as possible, this site does not use any cookies that track personal identifiable information outside of necessary and essential site functionality and security software - therefore you do not need to give any prior consent under GDPR to use this website. You can find full details of the data we do track and why, further down this page.

If we ever change our privacy policy or use of data in a major way, such that personal information that is not "necessary and essential" is used or tracked, then our website will notify you with an alert on your next visit and will not track or use your personal information that requires prior consent under GDPR law, unless you agree to it with your prior consent.

What Information Do We Collect?

When you visit this web site you may provide us with two types of information: personal information you knowingly choose to disclose that is collected on an individual basis - such as your name and email address when signing up for information requests, and Web site use information collected in the backgound on an aggregate basis as you and others browse our Web site.

1. Personal Information You Choose to Provide:

Registration Information

When you register for any of our products, services or newsletters you will provide us information about yourself.

Credit Card Information

If you choose to avail of our services, you may need to give personal information and authorisation to obtain information from various credit services. For example, you may need to provide the following information:

-Name
-Mailing address
-Email address
-Credit card number
-Name on credit card
-Credit card billing address
-Business and home phone number

Email Information

If you choose to correspond with us through email, we may retain the content of your email messages together with your email address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of information received by mail and telephone.

2. Web Site Use Information

Similar to other commercial Web sites, our Web site utilizes a standard technology called “cookies” (see explanation below, “What Are Cookies?”) and web server log files to collect information about how our Web site is used. Information gathered through cookies and Web server logs may include the date and time of visits, the pages viewed, time spent at our Web site, and the Web sites visited just before and just after our Web site.

How Do We Use the Information That You Provide to Us?

Broadly speaking, we use personal information for purposes of administering our business activities, providing the products and services you requested, to process your payment, to monitor the use of the service, our marketing and promotional efforts and improve our content and service offerings, and customise our site’s content, layout, services and for other lawful purposes. These uses improve our site and better tailor it to meet your needs.

Furthermore, such information may be shared with others on an aggregate basis. Personally identifiable information or business information will not be shared with parties except as required by law.

What Are Cookies?

A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a Web site, that site’s computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each Web site can send its own cookie to your browser if your browser’s preferences allow it, but (to protect your privacy) your browser only permits a Web site to access the cookies it has already sent to you, not the cookies sent to you by other sites. Browsers are usually set to accept cookies. However, if you would prefer not to receive cookies, you may alter the configuration of your browser to refuse cookies. If you choose to have your browser refuse cookies, it is possible that some areas of our site will not function as effectively when viewed by the users. A cookie cannot retrieve any other data from your hard drive or pass on computer viruses.

How Do We Use Information We Collect from Cookies?

As you visit and browse our Web site, the site uses cookies to differentiate you from other users. In some cases, we also use cookies to prevent you from having to log in more than is necessary for security. Cookies, in conjunction with our Web server’s log files, allow us to calculate the aggregate number of people visiting our Web site and which parts of the site are most popular. This helps us gather feedback to constantly improve our Web site and better serve our clients. Cookies do not allow us to gather any personal information about you and we do not intentionally store any personal information that your browser provided to us in your cookies.

IP Addresses

An IP address is used by your computer every time you are connected to the Internet. Your IP address is a number that is used by computers on the network to identify your computer. IP addresses are automatically collected by our web server as part of demographic and profile data known as traffic data so that data (such as the Web pages you request) can be sent to you.

We do not track or store your IP address outside of the necessary technical need for the site to function. If any of our non essential systems need IP address information then the IP address is changed so that it is anonymous and is no longer personal information associated with you.

Below is detailed information about what cookies and systems are used by this website and what other information we transmit as you use this website, who it is transmitted to, why we use or need that information, and links to the relevant third party privacy policy.

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Cookie / System Name: Clicky Web Analytics

Data Held / Tracked: No Personal Data is tracked or recorded. Anonymous data is used to enable analysis of page performance and security and other issues. Clicky's own website confirms "Our Unique ID (UID) tracking cookie contains no actual "Personal Data" about visitors, but alas UIDs are considered Personal Data by the GDPR. This is the only Personal Data logged by default, but per Article 6 of the GDPR, this cookie does NOT require a visitor's direct consent as it is well within the "legitimate interests" of a web site using the service to know how many unique visitors they have, which is best accomplished with a UID"

In summary: We use Clicky to log and analyze the traffic to our web site. You may review Clicky's privacy policy at the link below.
A "Unique ID" tracking cookie is used for the "legitimate purpose" of identifying unique visitors, but otherwise no "personal data" is logged.

Third Party Involved: Clicky

Link To Third Party Privacy:  https://clicky.com/terms/privacy

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Cookie / System Name: Thrive Themes / Thrive Leads / Social Sharing

Data Held / Tracked:  This system controls the look and feel and design of the website. It also manages the forms to enable visitors to sign up for information or trainings by email. Thrive have confirmed that all of the cookie data used is anonymous and doesn't include personal information other than when an opt in form is completed by a user and they are asked to give consent at that point by completing the sign up form. No other personal data is transmitted, collected or shared outside of the essential and necessary data for system functionality which under GDPR does not need prior consent.

Third Party Involved:  Thrive Themes

Link To Third Party Privacy:  https://thrivethemes.com/privacy-policy/

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Cookie / System Name: Wistia

Data Held / Tracked:  Wistia is used to host the videos that play directly on this website. Our account is run in private / anonymous mode so no personal data is transmitted, collected or shared outside of the essential and necessary data for system functionality which under GDPR does not need prior consent.

Third Party Involved: Wistia

Link To Third Party Privacy: https://wistia.com/privacy

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Cookie / System Name:  Sendy

Data Held / Tracked:  Outside of the explicit prior consent given when completing a sign up form for email updates, no other personal data is tracked or recorded by us. Sendy is an email list management provider and like many others it also has the ability in the software to provide customers, like us, with details of which subscribers clicked which links in an email they received. WE DO NOT USE THIS TO MARKET OR PROMOTE TO YOU OR ANALYSE YOUR ACTIVITY. We only use this data at an aggregated anonymous level to understand what content works best for most people.

Third Party Involved:  Sendy

Link To Third Party Privacy: https://sendy.co/privacy-policy

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Cookie / System Name:  Google Adwords / Analytics

Data Held / Tracked:  Some visitors to our site come via Google Adwords. We do not track any personal identifiable information in our systems, just anonymous or aggregated data. We do not track that you came from an advert in order to serve you other adverts or anything like that. We have disabled all visitor tracking for remarketing etc within Google. We do not use Google Analytics.

Third Party Involved:  Google

Link To Third Party Privacy:  https://policies.google.com/privacy

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Cookie / System Name:  Bing Adverts

Data Held / Tracked:  Some visitors to our site come via Bing/Yahoo search adverts. We do not track any personal identifiable information in our systems, just anonymous or aggregated data. We do not track that you came from an advert in order to serve you other adverts or anything like that. 

Third Party Involved:  Microsoft / Bing / Yahoo

Link To Third Party Privacy:  https://advertise.bingads.microsoft.com/en-gb/resources/policies/privacy-and-data-protection-policies

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Other Systems That Collect / Process Data For Us

In addition to the list above we have three other systems that are used - our hosting company, our website security software company, and Amazon AWS / SES for Email Sending and File Storage all of their details are to be found further down the page.

Sharing and Selling Information

WE DO NOT share, sell, lend or lease any of the information that uniquely identify a you as a visitor or subscriber (such as email addresses or personal details) with anyone except to the extent it is necessary to process transactions or provide services that you have requested with your prior consent.

How Can You Access and Correct Your Information?

You may request access to all your personally identifiable information that we collect online and maintain in our database by emailing us at the contact address at the top of this page. You are also entitled to request your information held so you can transfer it to another processor. That said, the only personal information we store is your name and email address, and we only have this IF you have signed up via a form on this website or a handwritten form and, every email enables you to click the "Manage Your Subscription" link to see what data is held and to amend it.

What About Legally Compelled Disclosure of Information?

We may disclose information when legally compelled to do so, in other words, when we, in good faith, believe that the law requires it or for the protection of our legal rights. We may also disclose account information when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be violating our Terms of Service or to protect the safety of our users and the Public.

What About Other Web Sites Linked to Our Web Site?

We are not responsible for the practices employed by Web sites linked to our Web site or the information or content contained therein. Often links to other Web sites are provided solely as pointers to information on topics that may be useful to the users of our Web site.

Please remember that when you use a link to go from our Website to another web site, our Privacy Policy is no longer in effect. Your browsing and interaction on any other web site, including web sites, which have a link on our Website, is subject to that Web site’s own rules and policies. Please read over those rules and policies before proceeding.

Be assured though that outside of necessary and essential data needed to perform an action, we do not pass any personal information to other websites or systems without your prior consent.

Our Commitment To Data Security:

Please note that your information will be stored and processed on our computer servers in the United States. We maintain a Secure Dedicated Server. This means the Server that our website is on is only used by us, no other organisations or companies host their websites on this server.

Our server hosting company assure us they are EU GDPR Compliant and you can review their details at this link here

The laws on holding personal data in the United States may be less stringent than the laws of your Country of residence or citizenship. To prevent unauthorised access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

We further protect our web server and you from hackers and malicious activity as much as possible by using:

SSL Encrypted data transfer - this means between your device and our server the data is scrambled. All data transmitted to and from our website is encrypted and protected by SSL technology. 

We also use a system called Wordfence that blocks users on known blacklists or who try to access our systems in an unauthorised way. You can review their Privacy Policy and systems by clicking here.

We also use Amazon's SES service to send emails when you have signed up for email content via this website and we use Amazon's AWS system to store files that you may download such as eBooks when you have signed up to one of our email lists.

The relevant Privacy Policies for Amazon are:

https://aws.amazon.com/privacy/

Choice/Opt-In/Opt-Out

You will only receive emails from us if you have signed up to do so through a form on this website.

Every email sent to you if you have signed up, allows you to unsubscribe so that you will not receive future messages. After unsubscribing we will discontinue sending the particular messages.

The bottom of every email has a "Manage Your Subscription" option which you can click to amend your details such as name or email address, it also shows the information you receive and gives you the ability to unsubscribe from future emails.

A Special Note About Children

Children are not eligible to use our services unsupervised and we ask that children (under the age of 14) do not submit any personal information to us. If you are a minor, you can use this service only in conjunction with permission and guidance from your parents or guardians.

Acquisition or Changes in Ownership

In the highly unlikely event that the web site (or a substantial portion of its assets) is acquired, your information would be considered part of those assets, and may be part of those assets that are transferred. Remembering though that we don't store or transmit any personal information unless you have subscribed to our emails, which you can always immediately unsubscribe from. Should such a transfer take place you will be emailed at least 28 days before such transfer and can then unsubscribe, if you wish to, way before the transfer happens.

Policy Modifications

We may change this Privacy Policy from time to time. If/when changes are made to this privacy policy, we will email users who have given us permission to do so. We will post any changes here, so be sure to check back periodically. However, please be assured that if the Privacy Policy changes in the future, we will not use the personal information you have submitted to us under this Privacy Policy in a manner that is materially inconsistent with this Privacy Policy, without your prior consent.

If we ever change our privacy policy or use of data in a major way, such that personal information is used or tracked then our website will notify you with an alert on your next visit and will not track or use your personal information unless you agree to it with your prior consent.

Your right to complain

You have a right to complain about our privacy policies or use of data. In the first instance please contact us at the contact details at the top of this page.

Alternatively, or if we have not satisfied your enquiry you can complain to a supervisory authority.

You can access the official UK ICO Website by clicking here for details of your rights and how to complain.

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